Fast, high quality printing and easy network set up

It was great to see a multi-function laser printer that was as easy to set up as a consumer device (and easier than many cheap inkjets) while having the configuration flexibility, protocol flexibility, and "enterprise" options to meet the needs of a more secure (or more complicated) network environment

Here, Brother made the process easy, in the same way the Google does with their Chromecasts: the device advertises a peer-to-peer WiFi network which the manufacturer's software can use to connect to the device and upload the correct network settings from the computer.