The Deco Mode is perfect if you don't want to waste time on being fancy schmancy with your labels but the first design is a joke, it's like a dot matrix template.

Well-shaped and designed with ease of use

Stupid design!I thought this was a pretty neat label maker with

As a designer of 20 years that is the worst design that I have ever encountered.

Excellent Design ,It should be perfect design if provided the enough label tape for our first using

I give this item 2 stars based on the awful design and waste of label material.

It is well designed and joy to use

An obvious design flaw and poor execution Brother

Good device, decent enough design

The salesperson had tried to sell me the more expensive tape designed for that, but the standard tape worked perfectly

It's super handy when you have to affix lots of labels.- Silly button design.

Don't support this bad business practice and purposely flawed design

I tend to avoid companies that use bad design to eat up customer dollars, companies that refuse to provide complete manuals with their products, and companies that do not employ customer service reps who can not communicate (because of attitude or language or inaccessibility by long wait times.)

I'm actually offended that I spent money on a product that was *designed* to rip me off

The leading edge of the tape is always going to be wasted given the design of the labeler.

This is very bad design and the ONLY reason it is NOT getting 5 stars today

Also terrible design flaw in using AAA batteries when plenty of room for AAs that would last longer

Obvious design flaw and poor execution Brother

I hate waste, particularly when it is through bad design and benefits the company (sell more tape) and costs me money.

i have used other label makers that had complicated instructions to make the fancier designs on labels.

Also terrible design flaw in using AAA batteries when plenty of room for AAs that would last longer

The cons I see are in a rather dim screen that is sensitive to viewing angle and also, like most label makers, it is designed to waste a lot of expensive tape out of the box

However, there is a design flaw where it drains your batteries, even when the machine is off.