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and it is a bright white.
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Superb product-bright white makes great Black and white prints and exceptional color prints.
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It is bright white, performed perfectly, and is high quality paper.
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Compared to the printer paper I had been using, the HP Ultra White is a brighter, more opaque, more solid white
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I found this paper to be very durable and definitely "ultra bright" white
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The finish is smooth, the opacity is good, the color is a consistent bright white
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This is a good weight and bright white.
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The color is just the right amount of bright white, and color printing holds true to the colors.