I like that it can also be used with a single whisk, so it can be used with a small container

Controls are simple easy to use made a meringue, whipped cream, and pancakes so far worked as I expected and for the folks who have a problem with splatter use taller bowl as if you mix at high speeds it will splatter.

I personally really liked how comfortable it was for me to grip when using

A variety of protein cheesecakes have been made using this mixer

Convenient, Easy to Clean, Easy to Use, Energy Efficient, Fast / Speed, Good Size & Weight, Good Use of Space, Great Value, Looks Great, Modern, Nice Design, Performs Well

Long cord for easy use in long places in the kitchen