I also own a Canon SX260, mainly for its great zoom, price, and it can go in almost any pocket w/o worrying that you are going to break a $600 investment

Robust menu/help system with customizable functions/buttons/dials, good zoom range, generally sharp lens, allows manual focus, good stabilization, large LCD, RAW files, relatively low noise at high ISO, lightweight, quiet, unobtrusive

Very good digital zoom.

Video quality is also excellent with reliable continuous AF and silent zooming

it had more zoom-the colors on the viewscreen are not as rich or true as I

Sure, with a 20MP large sensor, digital zoom is much better.

The zoom is intermittently fuzzy and doesn't focus itself.

-The zoom is impressive for a camera if this sizeShooting mode-The intelligent auto+ mode takes any guesswork out of most shooting situations, picking the best mode

Some examples: "Clear Image Zoom" - this is apparently intuitive to the user!

but if you want the airplane close up with this I don't think it's happening unless you take it out of clear zoom mode, no moon shots or space photo's with this one anyway.

The camera is fabulous, a camera of this size with a decent lens and attractive while not having the best zoom is compensated by the high resolution, the camera shape is not very ergonomic and surprisingly small accidentally and you can lock flash output, but eventually you get used to ski operate it

Again, for families, don't blow your budget on added lenses fot the NEX - the kit zoom is fine

its 12x zoom and fine tuning

Optical zoom is 28-100mm but it has the "clear image"zoom capability that really works.

You won't find long zooms, easy social media sharing (although there is more of that in the mk 2, but not very easy to use) or other things a casual consumer is used to finding in little pocket digital cameras

There are some compromises they had to make to keep the lens small, like sharp corners at wide angle fully open but what a lot of reviewers seem to forget is that you see the same type of compromises on most compact zoom lenses

I traded my Canon PowerShot SX280 HS for the Sony and I must admit I don't miss the extra zoom.

My concern when buying this camera was the zoom.

The clear zoom is amazing and will take a fifty to a hundred foot shot and zoom in and take a truly clear zoom shot, just wish it worked over a longer distance.

Shoot Raw or jpeg, spot metering option, good zoom range

The 3.6x zoom is simply not sufficient; 7x to 10x zoom is needed for taking pics of anything out of your reach such as a water lilly in a pond, or a singer far away on stage in a concert

the RX100 does a decent job when I don't have it around, macros, night photography, good DOF, fast lens and optics, good zoom, etc, etc

I do use the SLR with a 100 mm macro for some work and also when I want a stronger zoom

Anti-blur setting works well, in fact enabling super zoom pictures through the single eyepiece of a pair of 10X50 binoculars (with the camera set at about 3.5X zoom).

The lens isn't a super zoom, 3.5x maxing out at 100mm, but with a HUGE (for a point and shoot) 1" CMOS sensor, a 1.8 Carl Zeiss lense system and 20.2 megapixles you can blow up anything taken at less than 1/100 sec. with little loss of detail.

I would not recommend zooming in and out while you shoot since the results aren't very

The digital zoom is fine, but with 20.2 MP you can crop to your heart's content without losing image quality

Its quick startup, rapid zoom, and easy mode setting do make it a great point and

And if there were, you can enable digital zooming for still shooting and no-loss Hd electronic zooming for video.

For most photographs, in most situations, this zoom is good enough.

There's a few things I really wish were included for the hefty price-wifi, nd filter, 10x or greater optical zoom

The zoom is absolutely worthless in most situations other than in direct sunlight

I am Canon 5D series SLR user and have been looking at several small pocket cameras for portability, but with manual controls and a fast zoom lens.

The RX100 features a nice zoom (no need for that 28, 50, and 105 anymore - adios East German border guard dudes), good light gathering ability, and an extremely compact, balanced wrapper

The short zoom never bothered me

No place to hold the camera, need to buy the aditional gripFlash is located right at the place your fingers areExtra zoom is missing

Outdoor video great, but my FZ150 equal, and can do it with an amazing zoom

Oh and the zoom really blows

It didn't take long to realize the fatal flaws of the super zooms, lousey optics, poor low light images and videos, still larger than a point and shoot.

I bought a highly rated super-zoom camera (won't mention the brand as the best of them have the same flaws) that had 12 mp and videoed in AVCHD

Zoom happens slower and quieter when filming

All zooms can get dust in them which can gum up the

and that's a decent zoom

If you are looking for a do everything camera with a lens that goes from 1:1 macro to super zoom this is not the camera for you

I recommend disabling (turning off all the automatic doo-dads like digital zoom, clear image zoom, Face Priority Tracking, picture effect)I recommend enabling the following:

My Olympus OMD EM5 handles the needs for scenarios where lenses beyond the short zoom on the RX100 are needed (ultra wide angle, longer zooms, fast super sharp primes, unique depth of field requirements), and I really have fun with the OMD when time

It's not a dissapointing camera by any means, just zoom and holdability keep me from a five star rating, in the you tube vids it seemed to have a super zoom and this is because when you have zoom at zero so to say the picture is tiny but to the human eye we see it at like fifty percent of camera zoom, so once the camera zooms in fifty percent now were both

Worked great adequate zoom, multiple modes (get kindle book that explains how to use) and was very pleased

There are compact travel zoom cameras with 20X zoom.

I've always liked Sony compact cameras, but now that I have a RX100, I"M IN LOVE!