Why did I buy a 4K tv, more resolution means more pixels, more pixels means more definition and more importantly more color, more color means deeper vibrant colors

Good motion rate, good colors

The colors are so vivid and the pixels so dense that the images almost seem 3D.

The picture is truly wonderful, the blacks are deep and the colors are bright and clear

YouTube and Netflix have some nature videos that are spectacular; you can see individual hairs and other fine details in bright, sharp, realistic colors.

It was pretty easy to setup and the picture looks great (color, motion, etc.).

Color is great for photo editing which is why I got it for

Great picture with bright colors

Color is good

HDR is amazing (watched Red Oaks and Grand Tour in 4k HDR from Amazon via Prime).The upscaling is very well done, both of my sets had excellent uniformity and color

The picture is so aweome, its like having them in the room and the color's are so vibrant.

Crisp true color.

I happen to be a bit of a picture nut, but regardless, with the UHD Dimming feature and other advanced picture options, this TV produces the most vibrant colors and truest black/white I've ever seen.

Watching Transformers (FullHD Bluray) looks awesome because of the visually vibrant colors, also games like GTA5 on the PS4 really give the TV the wow factor

Great dynamic color, and brightness along with so much more

The nicest colors, and picture, and it takes 4K @ 4:4:4 @ 60Hz without issue

Clear, sharp, very good colors.

The colors are incredibly vibrant; the set up could not have been easier; it ties into my home theater system effortlessly; the menus are all incredibly intuitive and easy to use; The remote is amazing, and the addition of the pointer makes it so much easier to navigate and log into things with the SmartHub

Blacks are dark and colors are vivid.

Picture was cloudy and the colors were weak

The colors are so vivid and the pixels so dense that the images almost seem 3D.

, so it had fantastic colors, and blinding levels of brightness

Blacks get all the attention but all the bright whites and other colors are just as good on this set.+ Minimal "soap opera effect" on movies

Crisp whites with vibrant colors

Unbelievably vibrant color

Excellent colors

The color is pretty good, though i have yet to get it like it does in stores like Best Buy (lack of real 4K content).*Important*

We're upgrading from a 10+ year old Sony 480p TV, and it's a huge step up in resolution as well as clarity and colors

Overall color and contrast is hard to beat

Delivery:1- R&L Carriers/freight suck